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The Campaign to Change the World
Submitted by kgilliam on Tue, 2011-11-22 15:02.We call it the COMMIT!Campaign because it does exactly that: it calls on organizations to make commitments that will change the world. But people often ask exactly how does it work? Sometimes, others see you more clearly than you see yourself…
"Oh! I get it. It's like Match.com for corporates and causes."
"Makes perfect sense. Nothing major gets done in government without a deadline and a press conference. Why would corporate responsibility be any different?"
These two quotes perfectly sum up the essence of the COMMIT!Campaign and Forum. Earlier this year, over 600 people gathered in New York City at the COMMIT!Forum, a place the GRI's Ernst Ligteringen called, "...full of ideas, full of commitment." The Forum called upon people to come together to make commitments to change the world. The 2012 Campaign and Forum picks up exactly where the Forum left off.
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